Digital consulting for SMEs and businesses

AI automation, web development and custom software to sell more and work better

I design digital solutions that reduce manual tasks, improve your online presence and connect your business tools so your company gains speed, control and profitability.

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  • International remote projects
  • More than 25 years of experience
  • Business-focused solutions
25+ Years building digital solutions
3 key areas Connected pillars: AI, web and management software
100% remote Remote work with Spain, Europe and international clients
Core services

Solutions designed to improve processes, visibility and conversion

Each service is designed to solve real business problems: attracting clients, saving time, integrating systems and avoiding generic tools that do not fit the way you work.

AI automation

I automate tasks, connect tools and build intelligent flows for sales, support, administration and follow-up.

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Custom web development

I build corporate websites, catalogs, online stores and platforms optimized for rankings, trust and conversion.

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CRM and management software

I develop internal tools adapted to your operations to control clients, invoices, appointments, inventory or bookings.

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International experience

Technical consulting with business vision and practical execution

I have worked with companies across different sectors and countries, adapting solutions to very different operational realities. That experience helps me turn complex needs into concrete, measurable and sustainable projects.

My approach combines strategy, development and continuous improvement. It is not only about having a beautiful website or one isolated automation. It is about building a digital system that helps you sell, organize and scale better.

  • Clearer website architecture for SEO and conversions
  • Automations connected to your real tools
  • Custom development without closed platforms
  • Direct, fast and results-driven communication
Christian Herencia, freelance consultant specialized in web development, AI and management software
How I work

A clear process to detect opportunities and turn them into real improvements

01

Audit and diagnosis

I review your website, tools and the points where you lose time, sales or visibility.

02

Prioritized roadmap

I define what should be tackled first so the effort produces a faster return.

03

Implementation

I develop, design, connect and optimize what is needed with a technical and commercial focus.

04

Continuous improvement

We analyze results and refine the solution so you can keep growing without improvising.

Frequently asked questions

Quick answers before we start

No. I work remotely with clients from Spain, Europe and other countries, adapting communication and planning to the time zone each project needs.

Yes. Very often the biggest impact comes from reorganizing content, improving SEO, speed, visual design or conversions without starting over.

Automations for email, lead capture, information classification, answer generation, tool integration and internal business flows.

Yes. I build applications and custom CRM systems for sectors that need their own workflows, centralized data and screens adapted to their real operations.

Next step

If your website is not ranking or your operations depend on manual work, there is room to improve

Tell me about your project and I will prepare an initial direction around SEO, automation or custom development.

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